Set the stage for freshness with a vibrant and colorful produce section. As one of the first sections of the store customers visit, fresh, bright, and quality products across fresh fruit and vegetables builds a consumer’s perception of the rest of the store.
When it comes to produce, quality is AWG’s #1 priority. The AWG produce team takes pride in ensuring this quality throughout the supply chain, partnering with field inspectors in several growing regions to select the highest quality and freshest product for AWG member retailers. Once produce reaches AWG distribution centers, it is inspected again by USDA-trained quality control inspectors utilizing iFoodDS, the latest in inspection technology.
Best-in-class procurement teams at the AWG Support Center and division support centers help member retailers get these fruits and vegetables at the best possible cost. Each division support center carries thousands of options weekly to make produce departments seasonally relevant. Locally grown and value-added options along with full-line organics are also available for member retailers catering to discerning customer bases.
AWG has partnered with the most respected and highest quality produce suppliers.
Best-in-class vendor partners include:
AWG’s trained produce professionals help member retailers execute a top notch produce department with field specialists providing merchandising ideas and support to drive sales at store level. AWG Support Center teams work with all divisions to ensure we have the right products at the right time along with market trends and updates.